A Popular Bakery From China Brings Wagyu Croissants to Its First U.S. Location in Beverly Hills

by | Jul 12, 2025 | Press, blog

A new destination for custard tarts and red bean croissants is opening in the heart of Beverly Hills. Hi Bake, an Asian bakery founded in Hong Kong but now based in Chengdu, will open its first U.S. location in Beverly Hills on July 17. Founded in 2012, Hi Bake has expanded to 60 stores across China. The bakery will open in partnership with Chubby Group, which operates restaurants including Niku X, Chubby Cattle, and Chubby Curry.

Hi Bake’s signature lineup of French and Asian-inspired sweets include delicate, buttery croissants stuffed with molten chocolate lava or wagyu beef. Tarts go beyond the classic custard with flavors like strawberry, pistachio, and chocolate. Sweet and savory toasts will come topped with red bean, meat floss, pork jerky, and coconut.

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